Have You Seen the Video of The Guy Catching Sunglasses on His FACE?
It’s really an ad for Ray-Ban sunglasses, and it’s been viewed 11 million times as of this writing, as well as being featured on CNN, MSNBC, and the BBC.
Imagine if your Internet marketing video got half that much exposure… how much traffic could it bring to your site?
So here’s the million dollar question…
Do videos like this just take off on their own?
Or is there someone behind the scenes promoting it?
In the case of the Ray-Ban video, it was no stroke of good luck. Rather, it was strategic planning
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